Associate Marketing Director, ADC India

MUMBAI (IN)ONSITEPOSTED: 8/18/2026
PHARMAFull-time
HIRING ORGANIZATIONABBOTTPharmaceuticals & Healthcare
Abbott

ROLE DEFINITION & RESPONSIBILITIES

Core Responsibilities

Serve as an integral member of the India Leadership Team, defining and driving the strategic marketing agenda for Abbott Diabetes Care (ADC) across India in alignment with Area and Global commercial goals.
Direct end-to-end marketing operations covering Healthcare Professional (HCP) engagement, direct-to-consumer (DTC) campaigns, digital marketing, CRM, and omnichannel customer experience (CX).
Drive market share and brand performance for the flagship FreeStyle Libre continuous glucose monitoring portfolio, creating a direct link between marketing initiatives and revenue growth.
Oversee comprehensive marketing budget allocation, optimizing ROI, media mix effectiveness, and agency/vendor spend.
Lead the development of strategic insights, market modeling, and presentations for annual brand planning, executive business reviews, and Latest Best Estimate (LBE) cycles.
Represent the India affiliate in regional and global marketing forums, championing local market requirements and adapting global product roadmaps.
Ensure all promotional campaigns and commercial marketing materials comply with applicable medical device, pharmaceutical, and healthcare regulatory standards.

Technical & Domain Standards

Deep expertise in pharmaceutical, medical device, continuous glucose monitoring (CGM), or consumer healthcare brand management.
Strong proficiency in designing and executing integrated omnichannel marketing strategies across digital, CRM, paid media, and field sales channels.
Working knowledge of commercial platforms including CRM systems (Veeva Vault, Salesforce), analytics dashboards (Power BI), and executive MS Office applications.
Thorough understanding of healthcare compliance, advertising guidelines, and medical ethics frameworks.

Leadership & Cross-Functional Collaboration

Provide direct leadership, coaching, and career development to a high-performing team of brand managers and marketing specialists.
Collaborate closely with cross-functional leadership across Sales, Commercial Operations, Medical Affairs, Market Access, and Regulatory.
Manage strategic relationships with creative advertising agencies, media partners, and research vendors.

Benefits & Total Rewards

Opportunity to lead marketing for a transformative global healthcare brand advancing chronic disease and diabetes management.
Executive compensation package benchmarked against premier medical device and healthcare multinationals.
Comprehensive family healthcare coverage, executive health checkups, life insurance, retirement benefits, and global career growth pathways within Abbott.

REQUIRED VERIFIED SKILLS

Marketing Strategy
Brand Management
Omnichannel Marketing
Healthcare Professional (HCP) Marketing
Consumer Health Marketing
Budget Optimization & ROI
FreeStyle Libre / Diabetes Care
Team Leadership
Latest Best Estimate (LBE)
Cross-Functional Leadership

COMPENSATION & REWARDS

35.0L - 55.0L per annum

ORGANIZATION CONTEXT & CULTURE

Abbott is actively hiring for this position.

INDUSTRY: Pharmaceuticals & Healthcare

READY TO SUBMIT?

Verify your capability profile and matching credentials before submitting direct applications.